Work Overview:
We were approached by the founder of Ferrakohn Hall, also the creator of the clothing brand Still Community, to enhance their digital marketing initiatives. Tasked with leveraging photo and video content captured in Memphis, TN, we embarked on creating fresh, enticing designs aimed at driving traffic to their website. Our objective was to generate leads by directing consumers to explore the store and make purchases. To achieve this, we provided comprehensive video editing services, crafting captivating videos tailored to diverse formats across their digital channels.
Objectives:
- Showcase the collaboration between Ferrakohn Hall and Still Community through captivating video content.
- Generate excitement and engagement surrounding the launch of new clothing collections.
- Drive sales and increase brand recognition through effective digital advertising campaigns.
Scope of Work:
The scope involved conducting photography and videography sessions to capture the collaboration between The Museum DC and Curry Brand, ensuring high-quality content suitable for digital advertising campaigns.
- Coordinate with models and stakeholders to ensure a seamless editing process.
- Create high-quality video content suitable for use in digital ad campaigns.
- Select imagery and footage that effectively highlights the unique designs and significance of the collaboration.
- Implement strategic planning to resonate with the target audience and drive engagement and sales.